Introduction: In the age of empowerment and gender equality, it is crucial to celebrate and support products that cater specifically to women’s needs. BIC For Her is one such range of writing instruments designed with an aim to empower women in their daily lives. With a wide variety of pens and pencils tailored for comfort,… Continue reading

Introduction: In recent years, the stationery industry has witnessed a significant shift towards gender-inclusive products that cater specifically to women. One notable brand that has welcomed this change is BIC, with their innovative line of "BIC for Her" pens and pencils. Designed with feminine aesthetics and comfort in mind, these writing instruments have become a… Continue reading

BIC, a renowned brand known for its high-quality stationery products, made waves in the industry with its launch of "BIC For Her" pens. Marketed specifically towards women, these pens have sparked both intrigue and controversy since their introduction. In this article, we’ll explore the evolution of BIC For Her, the reasoning behind its creation, and… Continue reading